JUNO Funds is an actively managed Kiwisaver provider. We worked with JUNO across to build their social content and provide consultation around digital and influencer marketing.
JUNO ORGANIC CONTENT
PLANNING AND CREATION
OUR JOB JUNO reached out to Brando with the request to help share their brand story in early 2022. Our task was to build brand assets that brought a sense of warmth and charm to the finance space, often characterised by hues of blue and grey.
We developed a raft of brand and lifestyle-based content that promoted the core objective of driving brand awareness, increasing the frequency during this important campaign time.
Content leveraged an existing catalogue of money tips while developing topical content to resonate with the target audiences, as defined by their money personality.
JUNO'S DIVERSITY PIG
OUR JOB Create a branded mascot to support JUNO's celebrations during Pride Month. We used the JUNO Money Pig to hero the brand while highlighting this important feature of the brand and its values.